What Aimée, eYeka’s Legal Intern, Learnt About Crowdsourcing From a Legal Perspective

eYeka-the-legal-perspective

Over the last 8 months, Aimée Perney has been eYeka’s legal intern, helping us simplifying the user experience of contest participants and explaining legal aspects of crowdsourcing to our clients. Aimée’s journey at eYeka is coming to an end, we had a brief chat with her about her experience at eYeka and crowdsourcing from a legal perspective. Read on to find out what she had to say about eYeka and her legal perspective about creative crowdsourcing.

Hello Aimée! Could you please give our blog readers a brief introduction of yourself?

Hi, I am Aimée and I have a degree in Intellectual Property law from CEIPI, the Centre for International Intellectual Property Studies, located in Strasbourg, France. It specifically trains students in intellectual property law with a special focus on industrial property matters such as utility designs and trademarks.

Why did you choose to study trademarks and copyrights?

I chose to study intellectual property law because I am interested in it and I like intangible creations such as creative works or trademarks or designs. I find it interesting and fascinating, as to how these creative works can be a great economic asset for their owner. This is the main reason for which I wanted to learn how to protect them.

I find it fascinating how creative works can be economic assets for their owners

How did you hear about the legal internship at eYeka?

I heard about the legal internship at eYeka on an internship and job opportunity website. I wanted to intern with eYeka to learn more about crowdsourcing, as it’s a niche area of new technology law. I also wanted to practice intellectual property law as an in house legal expert given that my previous experiences were in law firms.

Aimée helped us simplify the contest rules to 10 simple points in the contest briefs (click to see the Easy Mac contest's rules)

Aimée helped us simplify the contest rules to 10 simple points in the contest briefs (click to see, for example, the Easy Mac contest rules)

Which part of the legal activities at eYeka were you involved in?

I have assisted Eric Favreau, eYeka’s Head of Legal Department, in drafting, reviewing and negotiating the legal documents such as non-disclosure agreements, rules, assignment of rights agreements and service agreements. Moreover, I have worked with product managers on different legal issues such as how eYeka may record and store « cookies » on the users’ computers or how we can help creators to find free resources for their entries.

Interning at eYeka was a great experience and I really appreciated it! Thanks to Eric, I learnt a lot in respect to intellectual property law and contract negotiation, especially from an international perspective. Every part of the legal process in which I was involved was really interesting and intriguing! For instance, it was great to be involved in calls with international clients and answer their questions about how crowdsourcing works, how we organize the assignment agreements, how we moderate the entries and so on.

I learnt a lot about intellectual property law and contract negotiation, especially from an international perspective

According to you, what should people be aware of when it comes to crowdsourcing?

That eYeka is an intermediary between clients and creators, so the clients must be aware that only the creators warrant that their submission do not infringe any third party’s rights. However, to reassure the most cautious of our clients, eYeka can ask the creators who use third party elements (images, copyrights, etc.) for signed authorizations of these third parties, so that the creators certify that they have the right to use the creative content they submit into the contest.

What are the key aspects that intrigued you from the legal standpoint?

The most intriguing aspect was how eYeka manages the process to satisfy clients’ demands, such as the compliance with clients’ ethic codes or alcoholic beverage contests. It can sometimes be tricky to comply with clients’ demands, but very often we manage to do it.

What are you going to take away from this internship?

I am going to take away how to practice intellectual property law and new technologies law as an in house legal expert. I will also put to practice all the advice given by Eric regarding, how to negotiate contracts or how to give practical advice.

Thanks Aimée for chatting with us and sharing your valuable experience about crowdsourcing. For those who would like to know more about the legal aspects of crowdsourcing, whether you are a client or a creator, we have planned a Free Webinar about crowdsourcing from a legal perspective, on July 23rd at 6PM CEST, hosted by eYeka’s Head of Legal Eric Favreau:

REGISTER HERE!

About Sneha Vijaykar

Sneha has pursued her M.Cm.S (Media Research) from University of Pune and her Masters in Communication at Sciences Po, Paris, which is when she worked at eYeka as a research and communication intern. Now pursuing other opportunities, Sneha is interested in Communication, Market Research and anything related to social media topics. She has a penchant for Languages, loves to read, swim, draw and paint. You can catch her tweeting @SnehaVijaykar.
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