Author Archives: Shivendra Dikshit

About Shivendra Dikshit

Shivendra is a Strategic Planner at eYeka APAC. He has prior experience in advertising as a strategist where he worked on building communication strategies for FMCG and luxury brands. He is passionate about brand building and cultural studies. He holds a Master’s degree in Advertising and Marketing from Leeds University Business School.

Standing tall amongst the giants – eYeka at the Marketing Magazine’s AOTY awards 2017

Every year, Marketing Magazine recognizes and celebrates the very best and most effective advertising, digital and market research agencies with the Agency of the Year (AOTY) awards. It’s a glamorous night filled with free-flowing alcohol, delicious food and most importantly … Continue reading

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eYeka’s eYe on the Crowd – The Changing Beauty Landscape

The idea of beauty has come a long way. Media has played a big role in defining beauty standards and what can be considered beautiful or not. Over the years, this has conditioned consumersí minds with certain predispositions towards evaluating … Continue reading

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