Category Archives: Social media

Here Are Some Very Creative Brand Activation Campaigns

In the digital world, more and more brands look to create buzz around their names. Because TV ads are expensive, marketers look for ways to have their brands’ names on everyone’s lips – through savvy activation (which refers to all … Continue reading

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Four Things To Have In Mind When Crafting Your Video Content Strategy – By @RusselCooke2

Many marketing teams and businesses that delve into video they put their focus on the video production instead of the related marketing. Over 100 million Internet users watch video online every day, so it’s not hard to understand why marketing … Continue reading

Posted in Advertising, Posts by experts, Social media | Tagged , , , | 1 Comment

How Pringles Engages Consumers With The #YouDontJustEatEm Hashtag Campaign

The #hashtag symbol has come a long way since it was coined as part of the Twitter lingo. Since then, they have been spotted everywhere and are a part of every social media strategy and at times traditional strategies too. … Continue reading

Posted in Case Study, Co-creating companies, Contests, Social media, Trends & prospective | Tagged , , , , | 1 Comment