When you were a kid, did you ever have some brilliant ideas like a house to protect people from the war, a toothbrush in a toothpaste or a fan on a fork to cool your food? Well, these kids did. And the ideas have been turned into reality thanks to the Inventors project, initiated by artist and designer Dominic Wilcox, who asked children – some of them 10 years old, some being younger and older) to draw their invention ideas and tu turn some of them into prototypes at a local Fab Lab. As eYeka is celebrating its 10th anniversary this year, and our team unveiled what it looked like aged 10, we wanted to share this original initiative with you; another way to celebrate fresh, inspiring creativity. Continue reading
Comment réhabiliter la publicité ? Est-il possible que la publicité émerveille de nouveau et joue son rôle de vecteur des messages de communication commerciale ? Comment la publicité peut-elle encore capter l’attention, séduire et créer de l’adhésion à une marque et à ses valeurs ?
Voici quelques-uns des sujets qui seront abordés au 6ème Com’ En Or Day, rendez-vous des dirigeants et des communicants en Nord de France. Mardi 8 mars 2016, la 6e édition du Com’ En Or Day, organisée par IAEvent (la filière événementielle de l’IAE Lille), se tiendra aux Halls de la Filature à Saint André lez Lille. eYeka aura non seulement le plaisir d’y participer, mais vous invite aussi à venir nous rejoindre. Continue reading
eYeka was founded 10 years ago. Its founders, Gilles Babinet and Franck Perrier had the vision that in the future, everyone would be empowered to make a difference by contributing her or his unique and innovative perspective on the world. Back then, the term « crowdsourcing » had not yet been invented, YouTube was a 1-year old, and Facebook had less than 10 million users. And the Nokia 1600 was the best-selling phone. Continue reading
Are you based in the UK or Ireland? Do you work in food & drink and are you looking for some fresh inspiration? Come meet us at New Frontiers in Food & Drink on Thursday March 17th in London. This conference, spearheaded and supported by sector-leading brands The Grocer, British Baker, Food Manufacture and Meat Trades Journal, will include speaker presentations – including one by our UK-based Global Business Director Julian Coleman – roundtable discussions, breakout sessions and taste testing. Continue reading
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