Free Webinar about Local Motors’ Co-Creation Strategy

Rally Fighter in different colors

If you follow eYeka a bit, then you have probably heard about Local Motors. Local Motors is the first community-based company that managed to design, engineer and build a car with the crowd. Above, you see six co-created Rally Fighters, which is the car that Local Motors built via its community-page The Forge. Applying crowdsourcing to co-create with the most creative and knowledgeable people out there is part of the future, even President Obama acknowledges it! If you want to find out more about this co-creative initiative, please join us in early March: together with the Co-Creation Forum, we invite you to a free webinar with Damien Declerq, Local Motor’s Director of New Business Development. We will be discussing how Local Motors uses co-creation, their online community, and much more. Further details to be announced, so register… and stay tuned!

eventbrite-link

Click on the image to get to the registration page (on eventbrite.com)

About Yannig

Yannig was Marketing Manager at eYeka, responsible for PR, communication and research. Interested in marketing, innovation and design-related topics, he also loves to free his head by cycling, running, reading or drawing. Yannig, who holds an MSc from ESSCA School of Management and a PhD from University Paris 1 Panthéon-Sorbonne, tweets under @YannigRoth and blogs at www.yannigroth.com
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