Category Archives: Clients

How Crowdsourcing Helped A Venerable Brand Reconnect With Millenials

Australia Post is a government business enterprise set-up in 1809 to provide postal services, agency services and logistics throughout Australia. Through its “Declare Independence” campaign, the company was looking to grow awareness of its products and services tailored for young … Continue reading

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How Eurostar Took Its Brand Storytelling To The Next Level

In October 2013, Eurostar launched its « Stories Are Waiting » campaign, in which the brand shared stories of real people and places in London and Paris through a series of TV adverts. As part of this campaign, the brand also launched … Continue reading

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Watch These 11 Videos And Animations Crowdsourced By Brands Recently

Do you sometimes wonder what happens with the winners of eYeka video contests? Truth is that the confidentiality settings -which are set by the brands- don’t always allow us to unveil the winning spots until the brands actually use them … Continue reading

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See The Winning Eurostar Spots, Now Amplified Online By Eurostar

From today, Eurostar’s social media channels will start to feature crowdsourced videos that depict authentic stories about the unexpected things people have discovered in one of Eurostar’s destinations. These videos, which were crowdsourced by Eurostar on the leading creative crowdsourcing … Continue reading

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Three eYeka Creators Fetaured in Panasonic’s Latest Campaign

Yesterday, Panasonic Corporation announced the launch of its latest digital campaign for its ultra-high definition VIERA 4KTV. Panasonic’s innovative advertising campaign features original videos by winners of the Viera 4K contest (Niwina and aceblvd from France & JulianCa from Colombia) … Continue reading

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A Belgian Millennial Inspired an Ad Campaign for Schweppes in Australia

Have you ever wondered if your budding creativity could inspire an ad campaign for big brands on the other side of the World? Then let us inspire you. eYeka would like to share the story of our Belgian creator whose … Continue reading

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You Won’t Believe Who Inspired Unilever’s “Dirt Is Good” TVC

Do you believe that good ideas can come from anywhere? Here’s a case in point: As part of its multi-brands communication platform “Dirt Is Good”, Unilever was looking to show mums that letting their children get dirty was a good … Continue reading

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