One year ago, eYeka published its « The State of Crowdsourcing in 2015 » trend report unveiling how creative crowdsourcing had been used by brands and agencies since the birth of the phenomenon in the mid-2000s. In the report, we extracted some key trends and insights about the adoption of crowdsourcing by the world’s largest brands, and how it is used for marketing and innovation across the globe.
Today, and 10 years after the birth of eYeka, we are publishing « The State of Crowdsourcing in 2016 » trend report based on an updated dataset and a year’s worth of learnings. Continue reading