Tag Archives: always-on
Why crowdsourcing can solve the ‘always-on’ conundrum.
Reckitt Benckiser’s US CMO said recently in an interview to Forbes: « When you are on Facebook, your competitive set is actually not the Unilevers or the Procters of the world, but your uncle’s vacation, your sister’s new baby and all … Continue reading
Posted in About us, Coverage, Interviews, Our expertise, Trends & prospective, What a participative world
Tagged always-on, Content, crowdsourcing, marketing, marketing magazine, video
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