Tag Archives: marketing

Four Things To Have In Mind When Crafting Your Video Content Strategy – By @RusselCooke2

Many marketing teams and businesses that delve into video they put their focus on the video production instead of the related marketing. Over 100 million Internet users watch video online every day, so it’s not hard to understand why marketing … Continue reading

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Want To Get More Of Your 2015 Marketing Budget? Think Crowdsourcing!

Dear all, Many of us need to plan for more with less in 2015, and I believe we can help. Millennials already spend the majority of their media time on digital devices and it is no surprise 56% of marketers … Continue reading

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Using Semiotics in Crowdsourced Ideation – Guest Post from @Semiotico (Chris Arning)

Today, Chris Arning shares his passion about how semiotic analysis can help unlock insights in crowdsourcing projects. Chris, who is founder of Creative Semiotics, has worked with eYeka’s strategic planning team on a number of projects, helping our clients making … Continue reading

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eYeka’s Year 2013 in Review… And Happy 2014 to All Of You

The last 12 months have been an amazing year at eYeka. Our community has grown by over 30,000 members, we have launched over 100 contests, paid out almost 1,000,000€, rolled out a new website, featured many creators, started hosting meet-ups, … Continue reading

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Why crowdsourcing can solve the ‘always-on’ conundrum.

Reckitt Benckiser’s US CMO said recently in an interview to Forbes: « When you are on Facebook, your competitive set is actually not the Unilevers or the Procters of the world, but your uncle’s vacation, your sister’s new baby and all … Continue reading

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Register to Our Webinar About Creating, Predicting and Amplifying Video Content That Delivers!

How can brands and agencies succeed in creating engaging content that delivers marketing value? After the release of our content marketing whitepaper The Big C, we would like to invite you to a webinar that explains it all!

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« The Big C » – A Guide To Creating, Predicting And Amplifying Video Content That Will Boost Your Marketing ROI #Cmarketing

Video content drives communities, commerce and increasingly CMO’s agenda. But can brands and their agencies, who have been making ads for over 60 years, succeed in creating engaging, shareable online content that  delivers marketing value? This short whitepaper, written by … Continue reading

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